Matrix Marketing

Steve Trehair

Steve Trehair

Have you ever wondered what the original Mother’s Day flower was?

The original flower of Mother’s Day The white carnation, the favorite flower of Anna Jarvis’s mother, was the original flower of Mother’s Day. “The carnation does not drop its petals, but hugs them to its heart as it dies, and so, too, mothers hug their children to their hearts, their mother love never dying,” Jarvis …

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How Valentine’s Day Came About

Valentine’s Day Valentine’s Day occurs every February 14th. Across South Africa and in other places around the world, candy, flowers and gifts are exchanged between loved ones, all in the name of St. Valentine. But who is this mysterious saint and where did these traditions come from? Saint Valentine, who according to some sources is …

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The buyer’s journey is fundamentally changing

For the seller, it is all about stimulating inbound leads. Remembering that Inbound Marketing leads are like gold but they must be the right target market to qualify. How your salespeople handled these leads is also extremely important. Remember we are now living in Era 3 selling. Era 1 The age of “spray and pray” …

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BANTing and why it’s good for any salesperson.

And before you ask, this type of BANTing is very different from the dietary type.  In fact, the more you follow these BANTing rules, the heavier your bank balance will tend to get. I love being in the field with my sales team, and the old question of “do you think we have a sale”, …

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Professional salespeople must practice like all professionals

Bring practise to the game of sales. Training in companies is usually divided into two areas: 1 Selling Skills 2 Product Knowledge I believe there is a third and by far the most important and that is Personal Skills. What do I mean by this, you can have all the Selling Skills and Product Knowledge, …

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