The Art of Selling
Most people consider selling to be an art rather than a science: some people have it and some people don’t. ...
Success, Motivation and Results – Failing to Prepare
Whether you are measuring call-to-appointment conversion ratios, time-to-close ratios or ability to advance through the sales cycle....
The 4D’s
In B2B selling, the buyer has become far more cautious when buying products and services. ...
Automatic Leads Provider and Reports
Sales Managers are constantly looking for ways to improve the efficiency of their sales teams....
Imagine… Being able to prequalify prospects before wasting valuable sales time.
Matrix Marketing's Propensity to Pay Indicator is here ...
A Bad Workman Blames His Tools…..
Ever heard of a successful person blaming his working environment? Never. Ever. In fact, a successful person always reminds himself why he was successful....
A Bigger Piece of the Pie
At Matrix Marketing, we are only interested in one thing, that you get a bigger piece of the pie! Here is something you know, but may not want to believe...
Blurred Lines
Whether family, religion, education, work or government, we look to organisations to create boundaries and norms which assist us to define our identities and to cooperate with one another....
Growing Your Business – Lead Generation – Part 3
Let’s Get Practical In our previous blogs, we covered the importance of developing and testing a lead generation methodology that will deliver reliable results. We also discussed how staying the same may cause more pain than setting a new course. As far as introductions go, that’s quite...
Know Yourself
During the last quarter of 2016, our management team spent time with psychology honours graduates. The purpose, to understand ourselves and our colleagues better. This led to better communication amongst ourselves and an empathy with each other when it came down to working together. We also wanted clear...