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Real Connections

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Sales Management

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Increase Sales

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Find out more about Matrix Marketing
Business to Business

Business to Business Lead Generation

Matrix Marketing is South Africa’s premier supplier of business marketing information. Our innovative approach to data research, technology-driven solutions and specialised segmentation tools ensure our users can correctly identify and then target decision-makers to drive sales discussions and business development goals. Kick start your Customer Lifecycle.

Worded sign 80% of Sales require 5 follow up calls

Online Business Directory

Matrix Marketing undertakes bespoke research and data verification to build rich accurate and up-to-date business profiles. We further partner with the worlds most respected and largest business information research group to drive high volumes of research. The result is South Africa’s most respected and up-to-date business database for marketers and sales teams.

Your network is your net worth

Sales Leads for Businesses

Matrix Marketing’s intuitive, web-based solution allows the user to drive simple and complex data enquiries to build meaningful call lists and marketing lists. Lead Generation strategies abound. Many focused on delivering interested parties to your sales processes by attracting potential clients to your services and products.


“I know the guys are generating nice appointments through the database….”

“As a company we find Matrix Marketing Online a quick and easy source of….”

    11 April 2017
    Growing Your Business – Lead Generation – Part 3

    Let’s Get Practical   In our previous blogs, we covered the importance of developing and testing a lead generation methodology that will deliver reliable results. We also discussed how staying the same may cause more pain than setting a new course.   As far as…

    by Andrew Haynes
    7 April 2017
    Know Yourself

    During the last quarter of 2016, our management team spent time with psychology honours graduates. The purpose, to understand ourselves and our colleagues better.   This led to better communication amongst ourselves and an empathy with each other when it came down to working together. We also…

    by Steve Trehair
    3 April 2017
    Growing Your Business – Lead Generation – Episode 2

    A man was hiking through a wooded and mountainous area. He was admiring the sweeping panoramas and was especially taken with the diversity of flora and fauna he had discovered.   While enjoying his communion with nature, a low-pressure weather system quite suddenly and dramatically…

    by Andrew Haynes
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